Mass Email Marketing

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Marketing by email remains one of the most efficient and cost effective means of conducting market research, sending out promotions, and increasing customer loyalty. Most companies today tend to deploy or use independent software or services to conduct email marketing, achieving very fragmented results. Many larger companies often times have more than one system deployed departmentally, creating further fragmentation and reducing the effectiveness of their campaigns.

One of the biggest challenges companies face when working with mass email systems is putting the right information in the right hands, at the right time. Most mass email systems do not provide enterprise-wide access to campaign results, and typically require redundant processes of list management, importation and exportation of data, which results in lost time, duplication and poor reporting.

The Customer Feedback Center™ Mass Email Marketing system was designed as a fully integrated marketing tool allowing for the easy creation, execution, and reporting of mass email campaigns within a matter of just a few clicks.

Key benefits of the CFC Mass Email tool:

• Easily send out mass emails to any and all customers with just a few clicks
• Instantly access customer information for campaigns — eliminating the need to import multiple external customer lists
• Personalize email messages and stay fully compliant with Can SPAM legislation
• Send out surveys, forms, newsletters, promotions, file download requests, etc.
• Send out HMTL and text based emails, as well as create and reuse templates
• Track emails and results real-time as they come in through dashboards and mass email reports

The capabilities of our Mass Email tool include: